Case Study

Colossal Sports Management

OBJECTIVES

This fresh new football management agency with big ambitions approached us with an open brief. They wanted a website that would work as an effective portfolio of their players and wow the competition. Showcasing video, social media content and up to date player statistics was their objective.

STRATEGY

We decided the focal point for the website would be the players. With names such as Raheem Sterling and Alex-Oxlade Chamberlain on their books we could create something visually stunning, by pulling on strong photographic resources.

On top of this, we developed a unique application that displays live player career statistics which animate on loading with a variety of layouts to accommodate the different types of players. All of this capability was wrapped up with a CMS for Colossal to keep their website up to date.

SKILL SET

  • Planning
  • Project Management
  • Website Design and Development
  • WordPress Integration
  • Infographic Development

Strategy, planning and execution

With so much of this project depending on the fine balance between visual experience and functionality we spent valuable time prototyping the design and backend code.

Image led

With great players comes great photography and the whole purpose of the website was to essentially promote the players. To honour this, we focused on the player imagery as a way to tell their story.

Visual Story

Telling the story of each player required a mix of content research by our copywriter and some interesting infographics.

We also created an animated timeline that allows Colossal to show the history of their players from the start of their careers to the present day.

As well as showing current season stats we built in the ability to pick and display historic player statistics with a simple and easy to use interface.

 

Finally, we ensured the website was optimised as a digital experience, working as seamlessly and beautifully on on all devices, whether that be desktop, tablet or mobile phone.

Explore Colossal Sports Management

A visually spectacular and dynamic site that engages football fans, potential prospects and others in the business, elevating Colossal Sports Managements’ position within the football management agency sector.

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What We Do

  • Consultancy

    Strategy, Concept, Naming, Copywriting.

  • Brand Identity

    Logo, Identity, Editorial, Signage, Web design, Interactive Presentation Design, Support Documentation, Exhibition & Event Design.

  • Media

    Photography, Film production, Executive production.

  • Development

    Web frontend & backend, Jobs Boards, CRM integration, Print & Production, Logistics.

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They Say

  • "We have worked with 1721 Studio for over four years now and in that time they have helped us to build a new brand, rebrand, build another brand, design a website, design another website, the list goes on! We're a recruitment agency and it's clear that 1721 really understand what we need in the "Recruiter's Toolkit."

    Darren Simmons

    Executives in Sport Group

  • "The 1721 team have worked with me on a number of brands and websites over the years. They are an excellent group of talented individuals. I gladly recommend them to any business looking for someone they can trust to deliver great creative services."

    Adam Glyde

    Twisted

  • "In the public sector, time and budget are always a challenge. We know we can always rely on 1721 Studio to produce the best quality work and pull out all the stops to meet our deadlines. They're creatives you can trust who instinctively understand your audience and goals."

    Dave Molyneaux

    Hampshire Fire & Isle of Wight Fire & Rescue Service

  • "Neil and Ken worked with me on both our Re-brand and designing our new website. From start to finish I found the service from 1721 to be second to none. Both Neil and Ken were exceptionally helpful, communicated effectively and worked to our tight deadlines. Their concepts and designs were more than we had hoped for and I wouldn't hesitate to recommend them. If you are looking for some talented creative minds and all round nice chaps to work with 1721 should be top of your list."

    Yasmin Aslam

    Robertson Bell

  • "We were recommended Neil as we looked to undertake a complete brand and website redesign. We couldn't be happier with the results and the process. Neil and his team understood the brief clearly and their approach was open and flexible. As with any project of this nature there were bumps along the way, and Neil couldn't have been more accommodating to assist and make changes. Thanks Neil!"

    Andrew Maeer

    Amsource

  • "I hired 1721 during 2019 when I was Chief Executive of Dstl, the Science & technology research arm of Ministry of Defence, to modernise our brand in line with delivering against a new strategy and capturing the essence our purpose and values. 1721 were a joy to work with, taking time to understand who we are and what we wanted to transmit through our brand. They developed 3 alternatives and worked with my leadership team to develop and fine tune into the end result, a full brand toolkit which is now fully deployed and evident across all print and social media channels of the organisation. The project was a huge success, helping to attract new talent to a growing organisation and helping to revitalise Dstl’s reputation across MOD, wider Government and beyond. I would recommend 1721 without hesitation. They take time to understand the client, patiently work to develop alternatives and nothing was too much for them as we “tweaked” the concepts multiple times towards the end result. We appreciated their professionalism, expertise, challenge, insights and creativity; clients will enjoy the process of working with and be delighted with the results."

    Gary Aitkenhead

    Former Chief Executive, Dstl

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  • The Omerta Group
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  • Fruition
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  • Police & Crime Commissioner
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  • Executives in Sport Group
  • Amsource