Case Study

Market Talent


This well-established financials search agency needed a change of direction for their brand identity. We delivered a confident and vibrant identity that has captured Market Talent’s profile within their sector and also delivered a fresh outlook for the company.


From extensive sector research and prior market knowledge we produced initial concepts for Market Talent’s new brand. We refined one preferred design into a smart, impactful new brand that transferred seamlessly across all of their media platforms.

  • Branding
  • Website
  • Digital marketing
  • Direct mail marketing
  • Social media advertising
  • Stationary
  • Cover sheets
  • Pitch documents

New look, new direction

Bold, dramatic and engaging, the new brand has a presence to be remembered. Strong type, bold colours and powerful imagery are used to dynamic effect.

Visually strong, impactful website

We created this website to give Market Talent the eye-catching web presence that makes them standout in a crowded market place.

Clean and professional

Overall the new brand is clean, fresh and professional but stands out in a sector where the corporate branding is often static, stuffy and old fashioned.

other work

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What We Do

  • Consultancy

    Strategy, Concept, Naming, Copywriting.

  • Brand Identity

    Logo, Identity, Editorial, Signage, Web design, Interactive Presentation Design, Support Documentation, Exhibition & Event Design.

  • Media

    Photography, Film production, Executive production.

  • Development

    Web frontend & backend, Jobs Boards, CRM integration,Print & Production, Logistics.

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They Say

  • "We have worked with 1721 Studio for over four years now and in that time they have helped us to build a new brand, rebrand, build another brand, design a website, design another website, the list goes on! We're a recruitment agency and it's clear that 1721 really understand what we need in the "Recruiter's Toolkit."

    Darren Simmons

    Executives in Sport Group

  • "The 1721 team have worked with me on a number of brands and websites over the years. They are an excellent group of talented individuals. I gladly recommend them to any business looking for someone they can trust to deliver great creative services."

    Adam Glyde


  • "In the public sector, time and budget are always a challenge. We know we can always rely on 1721 Studio to produce the best quality work and pull out all the stops to meet our deadlines. They're creatives you can trust who instinctively understand your audience and goals."

    Dave Molyneaux

    Hampshire Fire and Rescue Service

  • The Omerta Group
  • Winchester Royal Winchester
  • Satori Talent
  • Market Talent
  • Marcus Webb Associates
  • Police & Crime Commissioner
  • Fruition
  • Executives in Sport Group
  • Hampshire Fire and Rescue
  • Omerta-IT
  • Colossal Sports Management
  • Astute